Author: Carol Wirth


Carol Wirth is the Co-Founder of Glimsity. Carol is a story producer and interviewer. Her primary goal when out shooting video is to make everyone feel comfortable in front of the lens.

“After more than 15 years in public relations with roots in journalism, I reached a point where I needed to find what I was passionate about in my profession or find a new one. I thought I would come out of the process changing careers. Instead, I found what I truly love about the one I’ve already got: Telling people’s stories. Everyone’s got a story – it’s what makes people (and people make up businesses) who they are, it’s their personality, their difference. I enjoy finding the story, pulling it out, making it relevant and communicating it to the public. In my adapted career, I simply found another way to communicate the stories – through documentary video.”

You can contact Carol at

You know you’ve had children when you DVR the nightly news. I gave up the nightly news a while ago, it was hopeless. However, one evening when the kids’ shows ended and programming rolled over into the Newshour, I caught a valuable piece of news (after multiple rewinds).

It began with the usual depressing message about disappearing middle-management jobs, but then words of inspiration from a Harvard economist, nonetheless.

When asked by the journalist, “But you hear people saying to college graduates, ‘Don’t follow your bliss. Don’t do what you love because that’s impractical.’ ”

Harvard economist, Larry Katz, responded, “There’s different levels of doing what you love. You don’t want to do something because today it looks like a safe job in it. You want to do something that you wake up every morning and feel passionate about. And that doesn’t guarantee they’ll be a market for it, but in many cases it gives you a good shot.”

Much of doing what you love, means carving out your own career or starting your own business. The small business owners that were interviewed said a college degree was important to run all aspects of the business, more than the trade. And Katz said, “How well you deal with unstructured problems and how well do you deal with new situations. That’s what’s really key.”

We interview many small business owners at Glimsity. A common interview question is “what do you enjoy about what you do?”

We are going to feature our favorite clips answering this question on the first Monday of every month to get you geared up for your work week and a month of productivity. We’ll kick it off with my clip.

What do you enjoy about what you do?

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At Glimsity, in our regular work day we talk to a lot of people, collect useful nuggets of information, gather insight and identify trends locally. Lil is an acronym for Local inside look (Lil). At Lil G Blog, we want to share the good stuff with you. It’s everything that doesn’t fit into our short videos.